Wonder Wraps Embraces Strong Reception Establishes Itself as Today’s Brand
As global standards of living continue to rise, consumer expectations for products, especially for fast-moving consumer goods, have also risen to new heights. In choosing products that come to close contact with the skin of their children, young parents put extra emphasis on quality. In a recent study for children’s diapers, over 90% of parents prioritize material, breath-ability, softness, and absorption levels as their main areas of concern.
Wonder Wraps’ TMall sales record and strong growth trend signifies it as one of the fastest growing brands for children’s diapers in China. In the five years that Wonder Wraps has been for sale on TMall, the brand has received numerous accolades and positive responses from thousand of consumers.
Operation under the motto “Creating Value, Together”, Hong Kong’s Marvel Group Holdings Limited’s flagship brand, Wonder Wraps, strictly follows ISO9001:2008 and ISO14001:2004 quality and environmental processes while expending tremendous resources in its product design, resulting in children’s diapers that are produced without additives under fully automatic production processes.As a constant test, all Wonder Wraps products are periodically submitted to SGS for testing. SGS is a global testing and certification company and is a leader in its field, ensuring integrity and professionalism in its processes.
To identify the reason for their meteoric rise, we studied Wonder Wraps’ official store on TMall, and discovered that their flagship product, Walk Easy, contains patented argan oil along with imported pulp from the U.S.A. as well as superabsorbent particles from Japan. The use of argan oil, commonly known as “liquid gold”, helps to prevent skin irritations, while the super-thin (only 2.2cm thick) core provides industry-leading absorption. Together with its best-selling super-thin diaper pants, each diaper is designed with its own unique anti-leak design, ensuring even the most active of babies don’t experience leakage. These two products form the core of Wonder Wraps’ online sales success, allowing children to grow without discomfort.
Other than the two products mentioned, Wonder Wraps’ wet tissue is also a highly-regarded product. Produced with distilled water through reverse osmosis, the product contains no additive such as alcohol, scents, fluorescent agents, or preservatives, allowing the product to be safely used even around the mouth.
With over 90% positive comments, there is strong evidence that Wonder Wraps is becoming a brand of choice for young parents. Company staff reports that Wonder Wraps will continue to launch new products in the coming year to satisfy the needs of a growing baby, ensuring that parents have one less thing to worry about.
New or interested consumers are in luck, as Wonder Wraps is about to launch a customer appreciation campaign, with savings and valuable offerings provided at a scale Wonder Wraps has never done before.
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